I’m not sure if you’ve noticed, but some brands or products have become part of our daily lives through their slogans or advertising sagas, which have left a mark on our collective imagination.
That’s the thought that crossed my mind the other day when I told a friend, “oh well, that’s the second Kiss Cool effect.” This expression has become so ingrained in everyday language that we almost forgot it was a little candy that started the phrase.
I’m telling you all this because Kiss Cool, the famous cult candy, is back with a new shape and a new look.
Small, transparent, and sprinkled with menthol crystals, Kiss Cool is becoming rounded to keep all its freshness and comes in 3 flavors: strong mint, lemon, and spearmint…
With a new resealable pack to take everywhere: a super practical little box that won’t open in bags and withstands any pocket!
As for the ads, after the rabbit and the little creatures, you will soon find Kiss Cool in a new spot with a new, even crazier campaign!
GIVEAWAY:
I’m inviting you to discover this new Kiss Cool recipe by offering 5 prize sets to be won on the blog, each set containing all 3 Kiss Cool flavors: strong mint, lemon, and spearmint.
To participate, simply leave a comment below this article telling me an anecdote related to Kiss Cool…
A random draw will determine the 5 winners of the prize sets! Good luck to everyone.
Rules:
– Contest limited to Metropolitan France
– + 1 chance if you follow the blog’s Twitter page; + 1 chance if you follow the blog’s Hellocoton page (don’t forget to leave your username in your comment if you want to benefit from extra chance(s) and you can thus accumulate up to 2 extra chances)
– 1 entry per IP address
– Contest start date: Sunday, May 19, 2013 – deadline for participation: Saturday, May 25, 2013, and the result will be posted the following day on the blog in an edit to this article
UPDATE from May 26, 2013:
Following the random draw, I am announcing that the 5 winners of the Kiss Cool prize sets are estelle, corinneb, chadik, 87.sylvie, and edouarda.
Congratulations to you all, I will contact you shortly via email so you can provide your details so you can receive your Kiss Cool candies at home.
And thank you all for your many entries; new giveaways are to be expected very soon on the blog!
